ROMA and ROMA UOMO Campaign

Italian champion and international golf star: Francesco Molinari is the
new brand ambassador for Laura Biagiotti’s Roma and Roma Uomo.

THE VIDEO

Francesco, elegant with an impeccable dinner suit and with one of his golf sticks, is the protagonist of the new campaign.
Next to him there is a smiling woman in a cocktail dress who is looking at the champion with admiration… she’s one of his fans!
In the background there is the majestic arcade of the Museo della Civiltà Romana all’EUR.

THE CAMPAIGN

Sporty, talented and unrivaled.
Francesco Molinari entered golf history and has become a symbol of Italian excellence in the world.
He’s the perfect testimonial for Roma and Roma Uomo.

francesco-molinari-roma

ROMA AND ROMA UOMO

Roma and Roma Uomo, two icons of Italian perfumery and for many years symbols of Italianness.